EBACE 2018: Asia’s ASA Group partners with L’Voyage

By May 31, 2018 January 16th, 2020 News

Hong Kong-based ASA Group, which specialises in business aviation services in Asia including private jet fixed-base operator (FBO) and charter services, has agreed a merger with bespoke private jet chartering company, L’Voyage.

The agreement – which was announced on Tuesday 29 May during the European Business Aviation Conference and Exhibition (EBACE) – will enable the newly formed brand, Allavita, to capitalise on the region’s double-digit growth for private jet charter and on-the-ground services at airports across the region.

The combined business will merge staff from both companies and will keep its headquarters in Hong Kong, with additional bases in China, Thailand, Singapore, Malaysia, Indonesia and The Philippines.

Allavita will incorporate ASA’s ground handling supervision, security, protection and luxury concierge services, with L’voyage’s expertise in travel curation and private jet charter activity.

Commenting on the merger, Simon Wagstaff, chairman, ASA, said: “Over the next six months we are looking forward to consolidating our sales and on-the-ground operations to offer our clients a wider range of services in Greater China and Southeast Asia.

According to a recent study by the European Business Aviation Association (EBAA), Asia’s business aircraft fleet is expected to grow further by a compound annual growth rate of 13% in Greater China, 12% in South Asia and 6% in Asia Pacific up to 2027.

Diana Chou, L’Voyage’s founder and chairwoman revealed that  “South Asia and Greater China are expected to lead global growth with 5.7% and 4.6% CAGR over the next 20 years, respectively, so Asia’s business aviation sector needs to catch up compared with other markets.”

 

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