WestJet Encore is the name for WestJet’s regional subsidiary

Following a vote by its staff, known as WestJetters, WestJet has confirmed that the name of its new regional airline, due to launch operations in the second half of 2013 using Bombardier Q400s, will be WestJet Encore.

Bob Cummings, WestJet executive vice-president, sales, marketing and guest experience, commented, "Encore reinforces that our WestJetters are ready to repeat the success of WestJet, liberating Canadians in many communities from the high cost of travel."

WestJet will announce a schedule for WestJet Encore, including the first group of communities it will serve, in early 2013.

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