Posted on: 04 May 2010 by Mark Howells
Webloyalty, a provider of incremental revenue for online businesses, has announced further expansion into the German market, winning business to partner with Wizz Air.
Webloyalty provides solutions for online retail and travel businesses in the US, UK, France and now Germany, to get the most from their existing online sales models and generate additional revenue through programmes such as Shopper Discounts & Rewards. In Germany, the programme launched last month under the name ‘Shoppen und Sparen’.
Wizz Air has been working with Webloyalty in the UK and France since 2009 and has now chosen Webloyalty Germany to support its online revenue strategy across Europe.
“Germany has a thriving e-commerce market and since announcing the launch of our operations in Germany in March of this year, we are already seeing clients benefit from introducing their customers to our programmes,” noted Martin Child, managing director Europe, Webloyalty. "Our model helps Wizz Air and other online businesses in Germany to reward repeat customers with regular discounts and rewards, whilst providing an additional revenue stream and repeat business to their web pages.”
Customers booking online with Wizz Air in Germany will have the option to join ‘Shoppen und Sparen’, which offers cash back and year round discounts of up to 20% at more than 400 top online retailers.
Wizz Air’s chief commercial officer György Abrán, commented, “Wizz Air is a value-oriented airline that focuses on innovation all along the way of the customer journey. Our aim has always been to make flying affordable to the citizens of CEE [central and eastern Europe], so we’re pleased that with Webloyalty we’re able to offer our regular passengers in Germany, as well as the UK and France, additional value and another reason to keep flying with us.”