Virgin Blue implements New Skies reservations system

The Virgin Blue Group of Airlines has successfully cut over to using Navitaire’s New Skies reservations system, a move involving investment of A$10 million.

Virgin Blue chief financial officer, Keith Neate, commented, “This is an investment not just in technology, but in our customer. It ensures our guests enjoy a simple, faster and more efficient booking process and allows us to recognise them as individuals at the same time.

“Our guests want to be recognised with their personal preferences when travelling, such as seat allocation and Velocity membership level. Over the coming months these developments will be added along with the facility to book accommodation,” he remarked.

Neate highlighted the features of New Skies, which include:
• a quick comparison of fares up to 15 days around the day of travel;
• the option to book ancillary services, such as car hire and hotels, seamlessly;
• booking summaries allowing the guest to keep track of costs;
• easy retrieval of booking details; and
• the ability for Velocity members to add their membership details to new or existing bookings.

“Guests travelling on Virgin Blue, Pacific Blue or Polynesian Blue will find the enhancements to our website very easy to navigate,” Neate declared. He added that further enhancements were planned to the reservation system.

“The cutover to New Skies proceeded according to plan. We had a contingent of customer service agents in place at all major Australian-domestic airports and I’m really proud to say the cutover was very successful with minimal or no delays to our network or guests,” Neate concluded.

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