Posted on: 26 April 2010 by Ross McSweeny
Virgin America has joined Points.com’s Partner Network, giving the carrier’s 1.3 million Elevate members the option to buy points for themselves, transfer or gift points to other Elevate members via Points’ miles and points purchase platform.
Elevate members can purchase or transfer in 500 point increments, buy up to 20,000 or transfer up to 30,000 points each year. Elevate, says the airline, offers “one of the industry’s most generous and easy-to-redeem flight reward programmes”.
"At Virgin America, we decided to change the typical model to design a programme that was simple, rewarding and easy for our guests – for example reward flights can be booked at any time and there are no blackout dates or redemption restrictions," remarked Porter Gale, vice president of marketing at Virgin America. "We’ve received great feedback from our frequent flyers on our programme and this new partnership with Points.com allows even greater flexibility – especially for those guests whose Elevate account balance is just a few points shy of achieving an award ticket."
"We’re thrilled that Virgin America has selected Points.com to provide its Elevate members even more versatility," said Rob MacLean, CEO of Points International. "Points International’s platform offers a wide range of options that will allow Elevate members more utility in how they accrue, earn and spend their points."