Transavia signs up for Travelport’s Rich Content and Branding

Transavia’s new fares are now available through Travelport’s Travel Commerce Platform, with the airline also signing up to Travelport’s Rich Content and Branding solution which aims to allow airlines to market and retail their products more effectively.
“In April, we introduced several improvements and launched new fares to provide our customers with flexibility, greater choice and a wide portfolio of ancillary services. For example, our new ‘Max’ fare is designed for business customers as it includes a fast track option and the possibility to amend flights up to two hours before scheduled departure,” explained Hervé Kozar, chief commercial officer at Transavia France. “Enhancing our content with Travelport’s Rich Content and Branding technology provides travel agencies with detailed product descriptions and graphics and help them meet the expectation of both leisure and business travellers.”

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