Posted on: 08 April 2014 by Mark Howells
Tigerair Australia has launched its Infrequent Flyer Club, a new online club for Australians who don’t fly as often as they would like, but still want to be part of a frequent flyer scheme that offers regular updates on great deals as well as other surprises and rewards for flying with Tigerair.
“Most Australian travellers don’t fly often, or as often as they’d like, because it is just too expensive and therefore the merits of belonging to a frequent flyer programme become pretty meaningless,” said Vanessa Regan, Tigerair Australia’s head of communications. “The Infrequent Flyer Club will allow Tigerair to keep customers up-to-date with great deals to great destinations as well as offer small surprise and delight rewards for flying with us, and fulfil our mission of putting more people in the sky.”
The first 5,000 members to join the Infrequent Flyer Club will receive a free flight voucher for $100, and in subsequent weeks, further promotions will give more rewards to more members.
“Looking further ahead the Infrequent Flyer Club provides Tigerair with a platform to constantly engage with Australians in a brand new way by bringing a sense of humour to the brand whilst reinforcing Tigerair as the challenger brand within the Australian domestic market,” declared Regan.