Posted on: 05 January 2012 by Ross McSweeny
Norwegian has reported its December 2011 traffic results – featuring what it calls “solid passenger growth” of 22% – and a full year total of about 16 million passengers carried, an increase of 3 million compared with 2010.
The airline flew 1,177,679 passengers in December and reported a total RPK growth of 24%. The load factor was 77%, up 1 percentage point from December 2010.
“We are very pleased with the December traffic figures which show a reassuring trend as the overall seat capacity increased by 22% and our load factor rises. Much of this capacity increase is due to our entry into the Finnish market and the launch of several new routes both in Finland and Sweden. Our passengers still pay the same low fares as previous year, even with considerably higher oil prices. We manage to keep low fares through better capacity utilisation and the introduction of several new and far more cost-efficient aircraft to our fleet,” commented Norwegian CEO Bjørn Kjos.
“Growth and market shares have no value unless the growth is profitable. We’ve worked strategically to grow profitably and adjust capacity to the market. The 2011 traffic figures confirm that our capacity has been well adapted to the demand,” added Kjos.