Nok Air signs with Thaicom and Row 44 for inflight broadband

Thailand satellite operator, Thaicom, has become the first provider in the Asia-Pacific region to introduce commercial inflight broadband connectivity services using Ku-band, following a deal with Nok Air.

From August, the carrier will provide broadband WiFi services on many of its aircraft, ranging from internet access to other complimentary services in the future.

The Thaicom inflight connectivity broadband service, which will be delivered in partnership with Global Eagle Entertainment company, Row 44, will be implemented as a value added service for Nok Air passengers by giving access to broadband combined with video content.

Patee Sarasin, chief executive officer of Nok Air, commented, “Nok Air is adding inflight WiFi to our existing complimentary services to increase the appeal to passengers, particularly the new generation who insist on connectivity. The introduction of inflight WiFi is consistent with the airline’s drive to be innovative, as it has already offered free broadband connection at airport boarding gates.

“The inflight WiFi connection quality will meet users’ expectations and the service will be initially available on domestic flights, which constitute the bulk of Nok Air’s operations,” Sarasin added. “We are always looking at ways to improve customer experience and are glad to be partnering with Thaicom to achieve this.”

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