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Mercator’s Avantik targets low-fare, hybrid and regional airlines

Mercator has unveiled Avantik, the new name for the award-winning tikAERO passenger services system, which has been integrated into the Mercator product portfolio following the acquisition of TIK Systems in June.

Designed specifically for low-fare, hybrid and regional carriers, Avantik is claimed by Mercator to be unlike other products on the market as it is built on the latest technology systems architecture using Microsoft Technologies. Therefore, the company decalres, it is much more adaptable to airlines’ evolving business models as it is easily configured, offers fast multi-language user interface changes, and has simplified end-user training and support.

Mercator vice-president Duncan Alexander explained, “Avantik is the cutting edge software solution for the low-fare airline sector, and an integral part of our product portfolio. It’s built by people with extensive airline experience, and since it became part of our product range, one airline a month has signed up for the system and we are confident that demand for this new, flexible and modern system will continue to grow.”

Avantik is designed to manage efficiently a wide range of airline passenger services, incorporating web booking engines for consumers, travel agencies, corporate accounts and mobile devices, as well as connectivity with all major global distribution systems (GDSs). It is fully IATA e-ticketing compliant, but can be equally adopted by non-IATA ‘ticketless’ low-fare airlines, therefore combining the best of distribution worlds.

It includes an end-to-end customer-centric airline management system. This includes inventory management, multi-channel reservations, yield and revenue management, departure control, weight and balance, electronic ticketing, revenue accounting, codesharing, interlining, crew management, flight control and real-time reporting to monitor business operations.

Avantik, says Mercator, also suits hybrid airlines and can be deployed “much easier and faster than legacy passenger service systems”. Hybrid airlines are a growing sector of the market moving from a pure low-cost model to one where there is limited distribution through global distribution systems, interline partnership agreements, and the use of industry ticketing standards defined by IATA.

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