JetBlue names new VP system operations control

JetBlue Airways has appointed Marisa Von Wieding as its new vice-president, system operations control, responsible for the airline's operations of 850 daily flights in 79 locations throughout the Americas, including dispatch, air traffic management, crew services and emergency response and care.
Von Wieding is promoted from her role of director, JFK operations and customer service, and reports to Alex Battaglia, senior vice-president, airports and system operations.
"Marisa brings to this role a unique understanding of how airlines run, and how the decisions we make in the SOC help our colleagues in the airports, on board our flights, and down line in our hangars," Battaglia noted. "The role demands leadership with a 360-degree view of the airline and the ability to make decisions in real-time, and Marisa brings that and more to the role. I look forward to her leadership of this team."
Von Wieding joined JetBlue in 2007 after a 24-year career with Delta Air Lines and Pan Am, culminating in the role of general manager.
"There's a saying here at JetBlue: There are two kinds of crewmembers – those who serve customers and those who serve the crewmembers who serve customers," Von Wieding commented. "I take that responsibility very seriously, and I know my colleagues in the SOC do, as well. I look forward to serving JetBlue's 15,000 crewmembers with operational decisions that help them serve our customers to the best of their ability, and continue to earn our customers' loyalty every day."

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