Bombardier mourns Customer Services president James Hoblyn

Bombardier has announced the sudden passing of James Hoblyn, president of Bombardier Customer Services & Specialized and Amphibious Aircraft on 3 July 2011 at the age of 46.

Hoblyn took on his final role in April 2008, taking full responsibility for the aftermarket services of Bombardier’s business and commercial aircraft. He joined Bombardier Aerospace in 1998 as vice-president, strategic planning and business development for Business Aircraft. In February 2000, he was appointed VP marketing and program management and, in August 2001, he became managing director, Bombardier Flexjet Europe, later known as Skyjet International.

In September 2002 he began his short flirtation with regional aviation as VP marketing, sales operations and asset management for Bombardier Regional Aircraft before rejoining the Business Aircraft unit in April 2003 as VP contracts, flight demonstration operations, marketing, sales support, strategic planning and product planning.

In October 2006, Hoblyn was appointed SVP customer experience, Bombardier Business Aircraft, having the mandate to significantly improve customer satisfaction and loyalty among Learjet, Challenger and Global aircraft owners and operators.

Under Hoblyn’s leadership, the Customer Services team evolved considerably. To continue the growth he initiated, Michael McQuay is to oversee all areas of Bombardier Customer Services in the interim, while retaining his current role as president, Aircraft Service Centres. Michel Bourgeois, president, Specialized and Amphibious Aircraft & Military Aviation Training, retains his current responsibilities.

Universally liked within the company and among customers, Hoblyn’s death has been described by Bombardier as “devastating”. Bombardier Aerospace president Guy Hachey commented, “Our thoughts and prayers are with James’s wife Josée and their three daughters and we are providing them with our support. James’s boundless passion for our industry and his unrelenting focus on customer experience will leave a lasting imprint on us all. His contributions, kind spirit and quick wit will be deeply missed.”

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