Posted on: 16 March 2015 by Mark Howells
Air Arabia has become the first low-fare airline in the MENA region to implement a rewards programme: ‘Airewards’ will be free to join – with points based on money spent rather than distance flown – and can be earned on any product or service purchased from the airline.
With Airewards, 100 points is equal to US$1. Flights, baggage and ancillaries can be purchased via the Air Arabia website using only points or a combination of points and cash. The programme offers unlimited availability and no blackout dates.
“Air Arabia has always used innovative products and cutting edge technology to provide customers with a hassle-free travel experience,” stated Air Arabia CEO Adel Ali. “The launch of Airewards falls in line with the airline’s commitment to put value for money proposition at the heart of its business model. This programme not only sets the standard for the low-cost aviation industry, it also allows us to say a big thank you to the millions of loyal passengers who chose to frequently fly with our airline.”
Features of Airewards include a dedicated ‘Family Account.’ Designed for passengers who fly frequently for business and then occasionally with their whole family, a family account includes up to eight relatives to enable faster earning and quicker redemption. Members will also be the first to learn about promotions and new routes, schedules and launches.