Vision Media acquires Fordela

Vision Media Management, a provider of marketing and fulfillment services, has acquired Fordela Corporation, a provider of cloud-based digital asset management, streaming, and video on demand (VOD) solutions.

Fordela adds demonstrated capabilities to handle complex digital media workflows required for the preparation and delivery of content into critical windows such as direct-to-consumer S/VOD, non-theatrical, and in-flight entertainment. Fordela’s platform will further expand on Vision’s Conduco portal that clients already employ for a broad range of digital screener options. Fordela’s advanced content on-boarding and metadata retrieval will also strengthen Vision’s digital offerings.

“This acquisition represented a unique opportunity for Vision to further broaden our digital media services offerings while continuing to assimilate the industry’s most talented resources,” said Michael Alvarez, CEO of Vision.

“With Fordela’s asset management, transcoding, streaming, and video delivery solutions, Vision will be able to expand our existing digital service offerings while offering new ways for our clients to monetise their content from enterprise media supply chain management to direct-to-consumer VOD delivery. We will leverage Fordela’s platform and development expertise to accelerate distinctive solutions for our studio and advertising clients that encompass trailer management, content review, comment, approval, and distribution,” explained Dmitry Primachenko, Vision’s chief product officer.

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