Posted on: 04 October 2010 by Ross McSweeny
Customers travelling on Singapore Airlines flights will soon be able to stay connected at all times with OnAir’s inflight connectivity services based on Inmarsat’s SwiftBroadband.With plans to roll out the services from as early as the first half of 2011, Singapore Airlines will be the first major airline in Asia to launch a full suite of inflight connectivity services. These will be introduced progressively on flights operated by the Airline’s Airbus A380, Airbus A340-500 and Boeing 777-300ER aircraft.
The multi-million-dollar collaboration with OnAir includes a full suite of onboard communication offerings, providing the Airline’s customers with access to Wi-Fi Internet and mobile telephony services.“Singapore Airlines was in fact one of the pioneers to introduce Internet connectivity on board its Boeing 747-400 aircraft in 2005. Today, with the increasing importance of staying connected, and the more affordable charges made possible by the higher usage and more advanced technology, we are now fitting all our long-range aircraft with the full suite of telephony and Internet features so that our customers can stay connected,” said Singapore Airlines’ Senior Vice President Product & Services, Mr Yap Kim Wah,“Travelling on business or pleasure, they are just a click or an SMS away, with access to live information, social networking and news updates, as well as inflight shopping.” “We are absolutely delighted to have come to an agreement today with an airline of the stature and reputation of Singapore Airlines," commented Ian Dawkins, CEO of OnAir, "The agreement is extremely significant. It sends a strong signal to the industry that inflight passenger communications has come of age – and is a must-have for airlines looking to remain competitive in the future.”