Posted on: 24 June 2014 by Mark Howells
Saudia is now providing passengers travelling in first class and business class complimentary in-flight connectivity claiming to be the first carrier in the Middle East to do so.
The promotion, which started on 19 May, is available on flights between the Kingdom of Saudia Arabia and US destinations, as well as London Heathrow, Paris Charles de Gaulle and Dubai.
Powered by OnAir, Saudia is providing free broadband access by giving all premium passengers vouchers for OnAir's in-flight Wi-Fi product, Internet OnAir. In the first few weeks of the promotion, Saudia states that it has seen a dramatic rise in usage figures. The number of people using in-flight internet is up 140% across the Saudia fleet and those people are consuming triple the amount of data, compared to figures immediately before the promotion started.
“Saudia is already at the forefront of cabin connectivity, providing both Internet OnAir and Mobile OnAir, our GSM product, on its long-haul fleets,” commented Stephan Egli, Chief Commercial Officer of OnAir. “By giving free in-flight connectivity to premium passengers Saudia is really setting the standard.”