Posted on: 07 September 2011 by Ross McSweeny
In-flight broadband entertainment provider, Row 44, is partnering with television networks to launch live Internet Protocol television (IPTV) for passengers to watch on mobile devices in-flight.
Passengers will be able to watch live news and political talk on FOX News Channel, MSNBC and BBC World News; live business news from CNBC, FOX Business Network and Bloomberg Television; and sports on VERSUS, to be re-branded NBC Sports Network early next year.
Launch partners BBC World News and Bloomberg Television also underscore Row 44’s ability to deliver live streaming IPTV television programming to commercial airlines around the globe.
"Row 44 is very pleased to unveil this first-of-its-kind service with such world-class launch partners as FOX News, CNBC, MSNBC, Bloomberg Television, BBC World News and VERSUS," declared Howard Lefkowitz, Row 44’s Chief Commercial Officer. "Whether it’s the latest news updates, sports scores or live sporting events, checking in with the financial markets, or political talk across the spectrum and around the world, Row 44’s live television service demonstrates our ongoing commitment to a broadband entertainment platform that creates an enjoyable experience for every air traveller and new incremental revenue opportunities for our airline partners.”
Dave Ridley, Chief Marketing Officer of Southwest Airlines added, "Row 44 is a great partner for Southwest, and we are excited about the live television product inclusion in the Row 44 platform. Southwest looks forward to offering this content onboard our Wi-Fi enabled aircraft later this year."