Posted on: 02 April 2019 by Kimberley Young
Peter Spanton Drinks and Gate Gourmet have announced a strategic partnership which will see the premium mixer and adult soft drink brand included in beverage offerings across a range of international airlines.
This alliance will capitalise on aviation businesses seeking to engage their customers with new and innovative drink experiences, reflecting the worldwide rapidly increasing consumer expectations for premium drinks, with refined and exciting mixers an integral part of them.
The full Peter Spanton Drinks range will be available through Gate Gourmet in both bottles and cans.
Jons Hensel, Chairman of Innovation at Gate Gourmet, said: “This partnership reflects our understanding of what consumers are looking for in the premium drinks market. We are delighted to have Peter Spanton Drinks on board. Their authentic brand story and fantastic product will allow us to deliver innovative, exclusive customer experiences.”
Darryl Burton, MD of Peter Spanton Drinks, said: “Air travel is an exciting experience for people and Peter Spanton elevate that experience by offering a drink less ordinary. We are delighted to bring what we do to a much wider audience.”