Inflight Dublin partners with RAM to expand IFE content

Royal Air Maroc (RAM) is set to double the amount of content that it offers to its passengers, under a partnership with Inflight Dublin (IFD).

IFD will provide a wide range of video and audio content, as well as bespoke solutions for the airline’s web and print platforms. The company will also create a bespoke IFE Microsite that will be available in three languages, showcasing the large variety of content and other services that will be available.IFD has also designed a sleek and exclusive new magazine for RAM’s Business Class passengers. SkyMedia will feature details of all IFE on board, complete with editorial content and reviews.“We’re delighted to have selected Inflight Dublin to supply a variety of inflight content to our aircraft,” commented Amina Fertat, head of product management department at Royal Air Maroc. “Our partnership with Inflight Dublin will support our strategy to enhance passenger experience through creative and relevant content.”“Royal Air Maroc is an award-winning airline currently experiencing substantial growth, and we look forward to working closely with the airline to deliver innovative IFE to their passengers”, says John White, IFD’s CEO.“This appointment also aligns with Inflight Dublin’s strategy of partnering with airlines that have strong growth potential”, added White.

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