Industry-first for JTA and Gogo

Japan Transocean Air (JTA), which operates domestic routes on behalf of Japan Airlines (JAL), has launched Augmented Reality content across all its flights, following a partnership with Gogo.

The Gogo in-cabin network went live on 1 October.

“At Gogo, we are focused on bringing more innovation to our airline partners and their passengers,” said Blane Boynton, SVP product management at Gogo. “We’re excited to join forces with JTA to bring this new passenger experience to the sky.”

Gogo optimised the AR content for in-flight use which included hosting the files locally so that no additional applications were required for the AR experience. Gogo and JTA built a seamless AR experience where passengers simply connect to Gogo, click the AR banner on their mobile device, and follow one of the five AR stories in-flight.

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