Posted on: 09 October 2015 by Ross McSweeny
Iberia Express, the low-fare arm of Iberia Airlines is to install Immfly, a wireless in-flight entertainment (W-IFE) solution across its entire fleet in the coming months, becoming the first airline in Spain to offer the service for short to medium haul flights.
Following successful tests on eight aircraft this summer, Immfly has already had positive impact on Iberia Express’ NPS (net promoter score). Addressing an audience at September’s World Aviation Festival 2015, managing director, Gabriel Puig and the CEO and president of Iberia Express, Fernando Candela revealed Immfly is the beginning of Iberia Express’ cabin digital transformation. Through the sponsored entertainment platform video and destination guides have been the most consumed content.
tUsers access the network via their personal devices, making the service available to the 98% of passengers who already travel with a Smartphone, laptop or tablet andremoving the need to install in-seat monitors across an airline's entire fleet.tWith the support of over 50 influential multinational partners including Atresmedia Television, BBC, Bloomberg News, Vodafone, EsMadrid, Financial Times, Euronews, and Tripadvisor, Immfly has its eyes firmly set on 2018, when they envision 1,000 aircraft operating the system and 200 million passengers flying with Immfly.t