GOL launches Technology Innovation Lab

Brazil’s largest airline, GOL Linhas Aéreas Inteligentes, has launched GOLlabs, to develop cutting-edge products and services technology.

“GOL invests in innovative products and services that enhance our customers’ flight experience,” said Eduardo Bernardes, GOL’s sales and marketing vice president.

“GOL is a leader in flight innovation. It was the first Brazilian airline to sell tickets online, the first in South America to offer in-flight Wi-Fi and the first in the world to offer “Selfie Check-in” and to provide flight status updates via its mobile app. Through GOLlabs, we are leveraging the culture of innovation to come up with the next big thing in flight technology.”

Based in Sao Paulo, GOLlabs’ multidisciplinary team brings together experts from across the company, including marketing professionals, airport experts, developers, designers, product leaders and scrum masters.

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