Posted on: 19 August 2014 by Mark Howells
Global Eagle Entertainment (GEE) has signed an agreement with Royal Air Maroc to provide in-flight entertainment (IFE) across the airline’s entire fleet.
From September 2014 GEE will supply Royal Air Maroc with a variety of films, TV and audio alongside specially customised content. The company plans to produce an exclusive microsite showcasing Royal Air Maroc’s IFE programme to passengers ahead of boarding, as well as offering African content in-flight.
"Through this agreement, we are committed to providing a complete range of services and a customised approach to content delivery aligned with Royal Air Maroc's business strategy and passenger experience objectives," commented Walé Adepoju, EVP and CCO at Global Eagle Entertainment.
Saïda Najioullah, marketing director at Royal Air Maroc added, "Our partnership with GEE will support our strategy to enhance the experience for our passengers through creative and relevant content."