Data driving easyJet

easyJet has launched a recruitment drive for 28 data scientists to join in the airline’s drive towards data. The new positions come as Luca Zuccoli (pictured), the airline’s first chief data officer, is due to join this month.

easyJet creates billions of data points annually including from website searches and the aircraft itself. Zuccoli and his team of data scientists will lead and coordinate the management of data across the airline, focusing improving the flight schedule to ensure it best meets passenger demand, driving customer loyalty and using the vast number of searches each year of to better understand and provide for customer demand.

Johan Lundgren, CEO of easyJet, commented, “easyJet is already digitally advanced in both its contact with customers and across its operations. Since our launch more than two decades ago we have always looked to cutting edge technology to continually improve the airline and our customers’ experience of it from reducing fares to improving schedules and making sure they can eat what they want on- board.”

Zuccoli joins from Experian where he was their head of analytics and data lab for their Asia-Pacific region based in Singapore.

Written by: Alexander Preston

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