Cobalt Air introduces Bluebox Aviation’s wireless IFE onboard

Cobalt Air has introduced in-flight entertainment (IFE) across its Airbus A319 and A320 fleet via portable wireless IFE platform, Bluebox Wow, with the system set to go live this week on the airline’s route network.

Bluebox Aviation Systems’ platform, Bluebox Wow, will stream wireless media content to passenger’s own devices. Accessed through a web browser, passengers will be able to enjoy movies and TV shows, with music, games and magazines to follow later.

“We are very pleased to be offering in-flight entertainment on board our flights now, just ahead of the peak summer and family holidays,” said Cobalt Air CEO Andrew Madar. “From the outset we were clear that we didn’t want to have any disruption to our extremely busy fleet that a fitted system would incur. This solution from Bluebox was ideal for us – affordable and excellent quality – just like us. All our cabin crew have to do is turn it on and swap batteries when required. Families always travel with multiple devices so we are making sure that every passenger can access our movies and TV shows.”

Cobalt Air has specified three Bluebox Wow boxes per aircraft, secured in overhead lockers, ensuring all passengers can access IFE content throughout their flight.

“As Cobalt Air is an airline committed to offering its passengers exceptional service – we’re thrilled to be part of this latest enhancement on board,” said Kevin Clark, CEO of Bluebox Aviation Systems. “We’re delighted that Bluebox Wow will be engaging Cobalt passengers throughout the peak holiday season and beyond.”

Image: Cobalt Air IFE user interface

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