Posted on: 13 April 2015 by Ross McSweeny
Lufthansa Systems has integrated PXCom’s reservation service into its BoardConnect wireless infotainment platform, allowing passengers to book activities at their destination through the in-seat in-flight entertainment system on medium or long-haul flights.
“Reserving and buying tickets while in-flight has been long anticipated by both airline companies and tourism professionals,” points out Cyril Jean, PXCom’s CEO. “For the former, it's a question of offering a new ancillary-generator service. For the latter, it is about the crucial point of attracting tourists before they even arrive. Our service is very simple. Our multimedia travel guides are already in place to help inspire passengers. When they select an activity, we ask them to enter their contact information (email or telephone). As soon as the plane arrives at the airport, the data is offloaded and processed. PXCom is positioned to ensure the direct liaison between passengers and tourism professionals.
“Lufthansa Systems' teams were incredible. We all share the same desire to innovate, and the same agility in offering airline companies turn-key solutions.”
PXCom also says that airlines offering in-flight connectivity services can enhance this new feature by enlarging the scope of the bookings which can be processed, such as transportation on arrival at the airport and tickets for live events.
PXCom’s solution is now registered in the BoardConnect features catalogue.