Posted on: 28 February 2014 by Mark Howells
Lion Group’s Indonesian carrier Batik Air and Malaysian affiliate Malindo Air have chosen to install the Lumexis Fibre-To-The-Screen (FTTS) in-flight entertainment (IFE) offering on the airlines fleets of B737 and A320 aircraft.
The Lumexis system uses touch screen technology removing the need for a separate remote control to change channels or adjust the volume. The IFE LED screen on Batik Air and Malindo Air’s 737s will be 10.1 inches for Economy and Business Class passengers. For Business Class passengers travelling on Batik Air’s A320s, the screen size will be 12.1 inches and 10.1 inches in Economy Class.
“We have chosen to have Lumexis Corporation’s award-winning Fibre-To-The-Screen embedded IFE system for our Boeing 737 and Airbus A320 aircraft, starting with the aircraft due for delivery in this year’s second-half,” explained Batik Air CEO, Capt. Achmad Luthfie. “Batik Air will be the first airline in the world to have the Lumexis IFE system on board an Airbus A320-family aircraft.”
Content provided on the IFE system includes video-on-demand in HDD1080. Malindo Air will receive its first Lumexis equipped aircraft in August.
“I am very impressed with the user interface on the Lumexis IFE system and how passengers can access onboard services such as in-flight catalogue shopping, using this interface,” commented Lion Group president Director, Rusdi Kirana. “One of the key areas we are focusing on at Lion Group is increasing auxiliary revenue.”