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BA B747s to get Panasonic ex3 IFE system

British Airways (BA) engineers in Cardiff, Wales, are set to carry out a cabin refresh on 18 of the airline’s Boeing 747 aircraft, which will feature Panasonic’s latest in-flight entertainment (IFE) system, ex3.

“We know that in-flight entertainment is really important to our customers – being able to relax and watch a film or listen to music helps customers to pass the time enjoyably – so by installing this state-of-the-art equipment we will be able to deliver even more programming on board,” commented Richard D’Cruze, British Airways’ in-flight entertainment and technology manager.

Panasonic’s ex3 IFE system, which can be used from gate-to-gate, will provide passengers with tablet-like high resolution touch and swipe capable screens on which they can choose from over 400 hours of television and 130 films.

The upgrade will see every seat in World Traveller Plus fitted with a personal USB socket for charging phones and tablets as well as a universal power socket which accepts plugs from the UK, US and Europe.

BA is undertaking the cabin refresh to bring the passenger experience more into line with its newer aircraft, such as the A380 and 787, but Panasonic’s IFE system is also designed to help save on fuel due to its lighter weight.

This development follows a number of new IFE services implemented by the airline, including the introduction of the Discovery Channel and HBO, as well as its own custom ‘paws and relax channel’ which aims to enhance passenger wellbeing by showing videos of cute animals!

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