Posted on: 11 July 2019 by Alexander Preston
All Nippon Airways (ANA) has collaborated with Japanese architect Kengo Kuma and British designers Acumen on 12 completely redesigned Boeing 777-300ER aircraft, featuring new cabin products “THE Suite” and “THE Room”.
“Our partnerships with Mr. Kuma and Acumen illustrate that ANA has sought out the input of the most influential voices in the design community for these innovative new cabin designs,” said Hideki Kunugi, executive vice president of ANA. “… we knew that it would be necessary to integrate the latest insights from design professionals as we sought to redesign the flight experience and elevate every aspect of travel for our passengers.”
“The design process is just as much about what we decided to include as what we decided to omit,” said Kuma. “My work is about understanding how space is used and creating the most comfortable conditions in any environment.”
“THE Suite” – the all-new First Class seats feature the addition of privacy-enhancing doors, a 43-inch monitor, a movable partition which can be adjusted upon request to pair seats as well as a universal PC and USB port. A luxury dark wood finish features throughout the cabin.
The new Business Class seat – “THE Room”, with its forward and rearward seat layout, offers for the first time flexible doors for personal privacy that can also be adjusted to share the space with fellow travel companions. To bring warmth and a ‘home away from home’ feel to the cabin, Kuma finished the seats with three different wood finishes inspired by modern Japanese homes – Rosewood, Light Japanese Ash and Dark Japanese Ash.
ANA is first in the world to introduce 4K resolution personal monitor on commercial aircraft, which is featured in First Class and Business Class. Passengers can use the screens to adjust the lighting and the reclining angle. Personal seat monitors in all classes are powered by ANA’s MY SKY CHANNEL application which allow passengers to use their personal mobile devices to control the programs playing on the seat monitor as well as as second screens for entertainment content.
Both First Class and Business Class seats feature custom-designed lights made by Panasonic Inspired by natural sunrise, and bespoke seat mattress and bedding in partnership with Nishikawa.
ANA has also completely revamped the entrance area of the aircraft to create a hotel like reception complete with welcome monitors. ANA has also designed a new food service area to embody the Japanese ‘Omotenashi’ philosophy of hospitality, while new premium International cuisine tableware will showcase on flights in autumn. All Business Class passengers will also have the opportunity to pre-order their meals on the ANA website up to 24 hours before departure and can choose from menus from other routes ensuring the passengers are given the best service possible. This summer, starting from July 2019 on North America and Europe routes, ANA will provide six different menu choices, including the collaboration cuisine with restaurant Yonemura, currently available for passengers on the Asian routes.