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AIX2011: Lufthansa and Brussels Airlines select RAVE

The IMS Company has announced that Lufthansa German Airlines and Brussels Airlines have joined airberlin and SriLankan Airlines in choosing the seat-centric RAVE IFE system.

According to the announcement, Brussels Airlines will install RAVE on five A330 aircraft commencing in the fourth quarter of 2011, utilizing a 9-inch Seat Display Unit (SDU) in Economy and a 15-inch SDU in Business.
“Brussels Airlines is looking forward to the new, state of the art RAVE inflight technology that will bring a new world of entertainment features to our passengers,” commented Brussels Airlines Product Development Manager, Eric Kergoat. “Thanks to its unique concept, RAVE’s AVOD system is a highly reliable entertainment system which meets the Brussels Airlines operational needs.”
Harry Gray, vice president sales and marketing at The IMS Company stated that further details as to the Lufthansa launch will be made following a trial of the system.
Germany’s second largest airline by passengers and Europe’s sixth largest, airberlin, announced just three weeks ago that it will install RAVE on its A330 long-haul fleet commencing in the fourth quarter of this year. The carrier will utilize the 9-inch SDU at every seat from nose to tail and will use the 12-inch crew panel display.
“We evaluated the systems available on the market today and chose RAVE because it provided the most reliable solution at the lowest cost to own and operate,” said Thomas Ney, airberlin’s Chief Product Officer.
This morning’s announcement is the first formal confirmation from IMS of its SriLankan order. With installation beginning this summer, RAVE will be installed initially on two A340 and four A330 SriLankan aircraft with options for more, claimed Gray.
IMS is expected to announce as many as five or six RAVE airlines by the close of Aircraft Interiors Expo in Hamburg on the 7th April.

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