AIX 2018 launches Ideation Hub

Aircraft Interiors Expo is launching an Ideation Hub at this year’s event, creating a platform for further innovation.

The Hub will allow attendees from across the supply chain to synthesise future innovative ideas and collaborate on key issues relating to passenger experience.

The sessions will draw inspiration from ‘related worlds’, along with trends and technology from other industries, to generate ideas that will seek to provide the customers of tomorrow with a more seamless passenger experience.

Polly Magraw, exhibition director of the Aircraft Interiors Expo, said: “The Aircraft Interiors Expo has become known as the global showcase for innovation in the passenger experience. The Ideation Hub we are introducing this year will take this to the next dimension as we work with attendees including engineers, designers and innovators to foster collaboration within the industry at AIX.

“As we approach our 20th anniversary next year, we are reaffirming our commitment to creating an event that celebrates innovation at every stage – from the initial ideas to fully established products – and the Ideation Hub will form a key element of this moving forward.”

AIX 2018, which returns to the Hamburg Messe from 10-12th April, will welcome 50 new exhibiting companies, and other enhancements for this years’ event include an expanded FlightGlobal CabinSpace LIVE programme, where attendees can hear industry leaders discussing the latest trends and insights on major industry topics on 10 and 11 April.

Also new to Passenger Experience Week is the Passenger Technology Solutions (PTS) event, new for 2018, showcasing and exploring the latest technology trends that are transforming the passenger journey.

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