Airlines reveal most-watched of 2018

British Airways has revealed its most popular in-flight entertainment of 2018.

Thriller Red Sparrow was the airline’s most watched film despite only being on board between June and October. In second was musical film The Greatest Showman followed by Kingsman: The Golden Circle.

For TV, Blue Planet II – One Ocean was the most watched programme, followed by children’s favourite Peppa Pig and Prince Harry and Meghan: Truly Madly Deeply.

The most listened to audio content was Beethoven’s Symphonies (numbers 1-9).

Carolina Martinoli, British Airways’ director of Brand and Customer Experience, said: “A thriller, a TV documentary and a selection of classical music topping the most popular content charts shows the importance of having a wide-ranging selection on flights. We know it’s a critical part of the flight experience for many customers, enabling them to lose themselves in another world. They also tell us it’s one of the few occasions they may have to binge watch so much content in one sitting so we strive to make sure there’s plenty of choice for everyone.”

For Qantas however, it was Tom Cruise and Mission: Impossible — Fallout that grabbed people’s attention, followed by Crazy Rich Asians and Ocean’s 8. Perhaps reflecting regional preferences, Red Sparrow sneaked into 10th place.

The most watched children’s film was Incredibles 2 while Modern Family retained its customary position as the most watched TV comedy.

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