LARA (formerly Low-Fare & Regional Airlines) is the leading business-to-business publication dedicated to the low-fare and regional aviation industry.
As the only dedicated media portfolio for this dynamic, emerging sector, LARA helps leading industry professionals to track the latest news and developments. The bi-monthly LARA magazine reaches a qualified global audience of 35,000 key decision-makers from sector-specific airlines, manufacturers and suppliers. The magazine is complemented by a weekly e-newsletter, live event coverage and an active presence across social media.
Through features providing key information to help airlines run their operations more efficiently, LARA ensures that the decision-makers at these companies have all the relevant facts at their disposal. The coverage spreads across all the disciplines involved in running an airline, including fleet choices, financing, maintenance, sales, marketing, training, passenger service, plus government and regulatory issues.
Throughout its publishing history, since it began as Commuter World in 1984, the magazine has consistently been recognised as a clear, independent voice and an integral part of the industry. This position within aviation is underlined by regular coverage of ERA (European Regions Airline Association), RAA (Regional Airline Association) and many other major industry events throughout the calendar.
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