Workshop

The Inflight Asia-Pacific Workshop provides an open forum on the exhibition floor for lively debates on key topical issues led by panels of IFEC, cabin technology and aircraft interiors industry experts.

Senior executives from major carriers, manufacturers and suppliers offer their opinion on fresh developments affecting the market, discuss new innovations and review their impact on ongoing business strategy.

In 2018, the Inflight Workshop is being extended to encompass both exhibition days for the first time. Browse the schedule below for further details about this year’s session topics and panellists.

Event schedule

Day one: Wednesday 7 November 2018

10.45: Welcome address

11.00-11.45: Session 1 – Satellite communications

12.00-12.45: Session 2 – Intelligence: Designing for ultra-long-haul

13.45-14.30: Session 3 – Seating

14.45-15.30: Session 4 – Deploying IFE

 

Day two: Thursday 8 November 2018

10.45-11.30: Session 5 – Connectivity

11.45-12.30: Session 6 – Intelligence: IFEC market forecasts

13.15-14.00: Session 7  – Ancillary revenues

14.10: Inflight Asia-Pacific Awards ceremony

Join us as we celebrate recent achievements in IFEC and cabin technology from across the host region. Who will be crowned airline of the year?

Session 1 – Satellite communications

Wednesday 7 November 2018; 11.00-11.45

How is the satellite market working to ensure it can meet the growing needs for bandwidth capacity?

Key discussion themes:

  • High-throughput satellites (HTS)
  • Flexible channel allocation
  • Benefits of all-electric satellites

Daniel Welch
Co-Founder
Valour Consultancy

Daniel Welch is the moderator of this session.

Dan is a senior research consultant at Valour Consultancy. His background is in consumer to consumer research, having spent 5+ years at Ipsos, one of the largest research organisations in the world. During these 5 years, Dan was responsible for building Ipsos’ mobile research business, both in Asia Pacific and in the UK.

Dan puts this experience to good use by running Valour Consultancy’s custom research business. He regularly carries out passenger-based surveys across the world on behalf of airlines and frequently runs surveys of airlines for one-off custom jobs or to supplement syndicated work. Dan also looks after the quarterly IFC tracker, which involves liaising with airlines and service providers on a regular basis.

Dan moved to Melbourne, Australia in 2014 and is in the process of building Valour Consultancy’s Asia-Pacific presence. Prior to moving to Australia, Dan lived and worked in the UK. He has a BA (Hons) Business Studies degree from Leeds Metropolitan University.

Jags Burhm
Snr VP Aero
Eutelsat

Jags Burhm is the Senior Vice President, Global Aero Mobility at Eutelsat. He is responsible for creating the company’s global aero mobility market strategy and future direction. Before his current position, he was VP of Sales Asia Pacific for GEE. He brings over 20 years of international consulting & corporate experience in architecting international expansion, building operations from the ground up and curating successful international delivery teams for complex aviation programs. His specialties include strategy execution, high value contract closure, key customer retention & international market penetration.

James Hooper
Senior Business Development
SES Networks

James is a Senior Business Development Manager at SES in the Asia-Pacific region. SES is a global satellite operator with a fleet of over 70 satellites in geostationary and medium earth orbit. We deliver tailored network solutions for clients in the aeronautical, maritime, energy, telecommunications, and government sectors.

Prior to transferring to the SES Asia-Pacific region, James was the Corporate Vice President for Business Development at SES Government Solutions, where he managed marketing, sales, business development, and special programs for the U.S. Government.

Before joining SES, James was previously a Vice President at Interferometrics, Inc. where he managed the company’s space and communications projects. Prior to this position, James was a Vice President and Division Manager at Science Applications International Corporation (SAIC). He managed an operating division at SAIC that grew from 90 staff members to over 240 during his tenure.

Mr Hooper was selected as an Organizational Management Fellow at The George Washington University in 2002 and holds a Master’s degree in Organizational Management.

Du Kai
Chairman
Wotelsat

Du Kai who is the Chairman of World Telecom Satellite Technology Limited. He had got a Master’s Degree of Computational Intelligence in University of Plymouth, UK. During his doctoral studies, voice recognition was his research direction, and he is expert of Genetic Algorithm and Artificial Intelligence, and Mobile Internet. He had worked in Qingdao Hisense Group, German Dialock, University of Plymouth and the Neuvoice Company in UK.. He was the pioneer to develop voice recognition system on Nokia and Motorola smartphones. In year 2014, he started to engage in the research of satellite industry and established World Telecom Satellite Technology Limited(Wotelsat) in 2016. Wotelsat is the only private company got the Chinese government approval to build and operate KA satellite network and SAS in China.

The aviation Internet platform, is developed under his organization, which supports cross different telecom operators, cross satellite and ground network, cross operating system, and voice messages, videos, images, text, and public network calls can be sent by through satellites and telecom network. At present, he is engaging in the research and development of the integration of GEO, LEO and 5G network.

Ron Chapman
Chairman
Asip Tech Inc

Ron is the founder and President/CEO of the ASI Group. Started developing aircraft avionics in the 80’s creating Securaplane, an aircraft security system. Has 3 decades of experience developing connectivity solutions for aircraft. Is credited in the airline industry with developing the worlds first satellite-based airline passenger and crew messaging and live e-commerce service launched on QANTAS in 1993. Has qualified as a subcontractor at Airbus, had systems installed at Boeing, and more recently has been pioneering an alternative connectivity approach using the latest generation app technology connecting via Bluetooth and Low Earth Orbit satellites. ASI’s latest brands included, the ultra-low-cost Bizjetmobile connectivity solutions, CHiiMP and KONNG. A new generation Low-Cost Carrier solution fflya and a military version called Grrrilla.

Session 2 – Intelligence: Designing for ultra-long-haul

Wednesday 7 November 2018; 12.00-12.45

Stop guessing. Start knowing.

With aircraft being configured for up to 19 hours of flight, what are the physiological and psychological implications for passengers and crew? How should new aircraft, lounge-side preparation and on-board amenities be adapted for the ultra-long-haul market?

Join this presentation from Dr Florence Jennings, CEO of human data pioneers Detalytics, to learn how airlines can elevate passenger experience through data-driven personalisation, enhance safety and champion wellbeing for everyone on board.

Dr Florence Jennings
CEO
Detalytics

Senior research consultant in Human-Generated Data Analytics (HGDA) applied to healthcare, aviation and specialized personnel physiological management. The analytics of physiological data combined with quantitative methodologies support Dr. H-Jennings’ specific domain-expertise in the fields of HGD analytics’ conception, development and applications in high-risk, high-demands industries.

Her experience in quantitative research of biological markers of fatigue, stress, burnout and resilience in hospital-based physicians as well as her knowledge of aviation’s human factors’ relevance in risk reduction and health preservation are at the core of the technological solutions she is implementing.

She has a system-approach to large scale challenges related to physiological readiness and health impacts on enterprise risks and performance. This strategic methodology advances radical innovations within complex systems. She leverages biomedical knowledge and mathematical modeling methodology to advise and assist in the conception, technical development and applications of AI multipurpose solutions for industries with significant human factors challenges.

Session 3 – Seating

Wednesday 7 November 2018; 13.45-14.30

With a thriving aircraft seating market providing limitless options, are airlines starting to prioritise style over substance?

Key discussion themes:

  • Aircraft type considerations
  • Line-fit vs retrofit
  • Seat class
  • Design trends in passenger comfort and new features
  • Supply chain

Alexander Preston
Editor
Inflight

Alexander is the moderator of this session.

Alexander is editor of Inflight. He oversees the entire media portfolio which includes a bi-monthly magazine, online news service and active social media presence. Alex travels to all corners of the globe to report live from major industry events. Alex also serves on the editorial board for the Inflight  event series. With over 15 years’ experience as a journalist, he is a regular moderator and keynote speaker at IFEC-related events. He holds an MA Hons in English and History from Aberdeen University.

Alan McInnes
SVP Sales
Acro Aircraft Seating

Alan brings a wealth of Passenger Experience knowledge to our panel. In his career to date he has worked for a number of leading inflight catering providers, in operational and product development roles; and led the Inflight Product Department of several airlines, including Thomas Cook. The past 10 years have been spent within the IFE sector (both air and rail), and most recently aircraft interiors where in his current role he leads the global sales team of Acro Aircraft Seating.

Gary Doy
Managing Director
Pitch Aircraft Seating

Gary is one of the founding shareholders of Pitch Aircraft Seating and has been instrumental in the development of the business and design of their products over the past 7 years. Gary has over 30 years’ experience in the aviation and automotive industry having worked on over 20 aircraft seating projects for customers including: Virgin Atlantic, Cathay Pacific, Thomas Cook, Monarch Airlines and Bombardier.

Formerly an automotive designer with Jaguar Cars, he was appointed as a Senior Designer on both the XK8 sports car and S-type saloon. He became head of the Design Strategy Studio within Jaguar before leaving to form Design Q, an aviation and automotive design consultancy, with Howard Guy in 1997. He has been responsible for full aircraft interior design and prototype projects at Design Q and has a good grounding in the certification and realization of aircraft products through to production.

Gary holds a BA with Honours in Industrial Design & Transportation (Coventry University 1989) and is also a former winner of the Royal Society of Arts Automotive Design Competition.

Jere Tala
CCO
AirGo

Jere Tala is an aviation and travel industry subject matter expert with years of experience from airlines and corporate travel management companies. Having worked in executive positions with leading airlines such as Qatar Airways and Finnair across Asia, he is currently working for Singapore-based AirGo Design as Chief Commercial Officer and Executive Vice President. Jere also works with startups wanting to enter Aviation and Travel Industries.

Panellist TBC
FUCAM project
(Future Cabin for the Asian Market)

Further information will follow.

Session 4 – Deploying IFE

Wednesday 7 November 2018; 14.45-15.30

What are the core challenges involved in IFE roll-outs? Is software now the key differentiator for airlines?

  • If it is easy to upgrade GUI, navigation, features and content… why would airlines upgrade their entire hardware system?
  • Virtues of embedded vs wireless IFE (cost, weight, maintenance and so on)
  • Advice to airlines regarding hardware supplier – maintenance, damage considerations, installation
  • Insight in to the success and failure of roll-outs…

 

Alexander Preston
Editor
Inflight

Alexander is the moderator of this session.

Alexander is editor of Inflight. He oversees the entire media portfolio which includes a bi-monthly magazine, online news service and active social media presence. Alex travels to all corners of the globe to report live from major industry events. Alex also serves on the editorial board for the Inflight  event series. With over 15 years’ experience as a journalist, he is a regular moderator and keynote speaker at IFEC-related events. He holds an MA Hons in English and History from Aberdeen University.

Ricky Jardine
VP Content Services
Global Eagle

Ricky Jardine has been in the inflight entertainment business for 19 years, with 18 of those in Singapore. He has witnessed a huge number of changes in the industry and he has a thorough understanding of the challenges and opportunities that exist. This experience has enabled him to help a number of airlines in their adoption to digital platforms. He has managed the Asia operation for over 10 years, firstly with IFP and now with Global Eagle.

Mathieu Reboisson
Sales and Marketing Manager
Global ONE Media

Mathieu Reboisson serves as a Sales and Marketing Manager for Global ONE Media since 2017. Mathieu focuses on developing and executing long-term marketing plans, brand exposure, growth of market share, planning Expos and sponsorships globally.

Prior to joining Global ONE Media, Mathieu held a Senior Business Development Officer position at MCJV Australia along with previous sales experience within the Automotive industry.

Mathieu graduated with a bachelor’s degree in business administration back in 2004.

Kevin Clark
CEO
Bluebox

Kevin started his professional career in the design of communication systems for military aviation in the mid-80s, working in the UK on projects for Tornado and Nimrod AEW. This was followed by several years in applied research into structured coding techniques for high performance hardware devices. He also spent over ten years in the UK public sector, supporting technology companies with both technology and market development activities, as well as attracting Foreign Direct Investment.

Kevin joined a small software business specialising in customer service solution in 2000. As CEO, he led a management buy-out and then sold the company to one of the UK’s leading customer contact specialists in 2010.

In 2012, Kevin joined AviIT Ltd. as Chief Operating Officer responsible for commercial development of its Bluebox Avionics joint venture. In January 2017, Kevin led a corporate restructuring that saw AviIT Ltd. and Bluebox Avionics Ltd. combined under a new company – Bluebox Aviation Systems Ltd. – with Kevin as CEO.

Kevin holds a BSc Electronics & Microprocessor Engineering and an MBA, both from the University of Strathclyde in Scotland.

David Withers
CEO
digEcor

David founded digEcor’s parent Total Aviation Solutions in 2009 and has over 25 years’ experience in the aviation industry. He is a former President of Boeing Australia and was the Managing Director for Smiths Aerospace (now GE Aviation) after completing his time with Qantas Airways.

David has a Masters of Business Administration, an Honours degree in Communications Engineering, trade qualifications in Aircraft Maintenance and is a Commercial Pilot. He is a fellow of the Royal Aeronautical Society, the Australian Institute of Company Directors and the Australian Institute of Management.

Darrel Chua
General Manager
FTS

Based in Singapore, Flightech Systems (FTS) is a provider of in-flight wireless streaming and connectivity solutions for airline industry.

Darrel is responsible for marketing in the Asia-Pacific region, as well as overseeing the group’s global expansion strategy. He works closely with product development team to develop next-gen hardware, software as well as ancillary revenue strategies.

Session 5 – Connectivity

Thursday 8 November 2018; 10.45-11.30

Which business models are viable for airlines to monetise IFC services? Can sponsorship help?

Key discussion themes:

  • The merits and challenges of sponsored IFC
  • Brand alignment
  • Freemium models
  • Tiered pricing

Daniel Welch
Co-Founder
Valour Consultancy

Daniel is the moderator of this session.

Dan is a senior research consultant at Valour Consultancy. His background is in consumer to consumer research, having spent 5+ years at Ipsos, one of the largest research organisations in the world. During these 5 years, Dan was responsible for building Ipsos’ mobile research business, both in Asia Pacific and in the UK.

Dan puts this experience to good use by running Valour Consultancy’s custom research business. He regularly carries out passenger-based surveys across the world on behalf of airlines and frequently runs surveys of airlines for one-off custom jobs or to supplement syndicated work. Dan also looks after the quarterly IFC tracker, which involves liaising with airlines and service providers on a regular basis.

Senaka Bandaranayake
Product Development
SriLankan Airlines

Joining Air Lanka as a cabin crew member in 1982, Senaka boasts of 35 years in the aviation industry, having ventured on to become Manager – Inflight Administration, Cabin Safety and Crew Training to leading the Product Development team as Senior Manager at SriLankan Airlines today.

With hands on experience in the design, definition and development of cabins, galleys and IFE systems of the new A330, A350, A320neo and A321neo fleet, Senaka’s passion in enhancing customer experience guides him in effectively overseeing the product across all customer touch points including the responsibility for IFE content and inflight connectivity at SriLankan Airlines.

Chris Rogerson
Regional Director, APAC
Inmarsat

Chris Rogerson joined Inmarsat in 2016 and as Commercial Director for APAC has broad responsibility for the Aviation business in Asia.

Based in Singapore, the APAC team ensures the full portfolio of the connected aircraft is adequately served, including both cockpit and cabin products and services.

Prior to joining Inmarsat, across a ten year period in the mobile telecommunications, Chris worked for Telefonica, Millicom and Virgin Mobile Australia in various Strategy, Commercial and Finance roles.

Victor Brault
Marketing Director, Asia Pacific India
Global Eagle

Victor Brault has been in the air transport industry for 15 years, holding various positions in market research, product management and marketing Victor started his career with the International Air Transport Association, managing various market research programs for airlines worldwide on passenger satisfaction.

He then worked for the SITA group in the early stage of In Flight Connectivity, launching new products with airline customers in the Asia Pacific region. He is now in charge of Global Eagle’s marketing activities in Asia Pacific India.

Victor’s experience in the passenger connectivity market will provide us with deep insights on the future trends in the connectivity market and Global Eagle’s strategic view of the connected airline, the connected aircraft and the connected passenger.

John Peterson
Senior Director, Connectivity
Honeywell Aerospace

John Peterson is Senior Director of Connectivity Services at Honeywell Aerospace. John has more than 20 years of experience in aviation. For the last 12 years, he has been running portfolio’s that include many new product introductions in avionics, cabin entertainment, satcom and services for business aviation, air transport and helicopter markets

Alexis Girin
VP of International Sales, APAC
Gogo

Further information will follow.

Session 6 – Intelligence: IFEC market forecasts

Thursday 8 November 2018; 11.45-12.30

Daniel Welch, co-founder of market intelligence specialists Valour Consultancy, presents key findings from their latest IFEC research.

Daniel Welch
Co-Founder
Valour Consultancy

Dan is a senior research consultant at Valour Consultancy. His background is in consumer to consumer research, having spent 5+ years at Ipsos, one of the largest research organisations in the world. During these 5 years, Dan was responsible for building Ipsos’ mobile research business, both in Asia Pacific and in the UK.

Dan puts this experience to good use by running Valour Consultancy’s custom research business. He regularly carries out passenger-based surveys across the world on behalf of airlines and frequently runs surveys of airlines for one-off custom jobs or to supplement syndicated work. Dan also looks after the quarterly IFC tracker, which involves liaising with airlines and service providers on a regular basis.

Session 7 – Ancillary revenues

Thursday 8 November 2018; 13.15-14.00

What opportunities are being driven by the Asia-Pacific passenger growth and improving availability of services?

Key discussion themes:

  • What parties are/should be in involved?
  • Retail analytics
  • Personalised services
  • Future-proofing payment technologies

Alexander Preston
Editor
Inflight

Alexander is the moderator of this session.

Alexander is editor of Inflight. He oversees the entire media portfolio which includes a bi-monthly magazine, online news service and active social media presence. Alex travels to all corners of the globe to report live from major industry events. Alex also serves on the editorial board for the Inflight  event series. With over 15 years’ experience as a journalist, he is a regular moderator and keynote speaker at IFEC-related events. He holds an MA Hons in English and History from Aberdeen University.

Catherine Goh
Group Head of Inflight
AirAsia

Regional head of AirAsia’s in-flight ancillary activities. Catherine Goh is the business owner of inflight catering, duty free, and merchandise. Responsible for product development/ life cycle, brand acquisitions, procurement, pricing strategy, inflight marketing, backend system, supply chain to pre-book delivery / selling onboard strategy.

In charge of overall performance of inflight ancillary income from topline sales and revenue to post marketing and markdowns cost profitability, as well as optimising cash flow and inventory turn.

Drive, manage and execute product, pricing, and marketing strategy across region of 9 AirAsia subsidiaries.

Senaka Bandaranayake
Product Development
SriLankan Airlines

Joining Air Lanka as a cabin crew member in 1982, Senaka boasts of 35 years in the aviation industry, having ventured on to become Manager – Inflight Administration, Cabin Safety and Crew Training to leading the Product Development team as Senior Manager at SriLankan Airlines today.

With hands on experience in the design, definition and development of cabins, galleys and IFE systems of the new A330, A350, A320neo and A321neo fleet, Senaka’s passion in enhancing customer experience guides him in effectively overseeing the product across all customer touch points including the responsibility for IFE content and inflight connectivity at SriLankan Airlines.

Jakub Borys
Inflight Director
PXCom

Further information will follow.

Paul Thorpe
VP Global Sales
digEcor

Paul joined digEcor in 2014 and in that time has led the company through its recent growth and market share success. He moved to digEcor from Rockwell Collins where he was Sales Director. Having worked in the industry for 16 years he is highly experienced in aircraft IFE integration and installations, maintenance and customer support.

He has a Masters of Business Administration and a degree in Engineering.

Speaker opportunities

Are you an expert on one the workshop topics above? Interested in joining us as a panellist this year?

Apply for consideration as an event speaker here.